IT Cosmetics QVCUK Todays Special Value……

Gifted Sample

There is nothing I don’t love about IT Cosmetics, that’s it, I have put it out there! Of all the make up brands in the world, IT Cosmetics is in my top 5 and believe me I have tried many. This is why I am so excited to share with you the upcoming Todays Special Value collection that is airing on QVCUK on 23rd February 2019.

IT Cosmetics Feb 2019 TSV

Why do I love IT Cosmetics? Well….head HERE and read my post from a couple of years ago and it will give you a good insight as to why I am completely obsessed. If you love make up- It Cosmetics, are confused about make up – IT Cosmetics, are worried about your skin – IT Cosmetics, have flawless skin that you don’t want ruined by daily make up – IT Cosmetics. You see, with this brand it is all about making everyone feel and look more beautiful. All of their products are created with dermatologists and plastic surgeons to make sure that only good-for-you ingredients are used and for me that is just perfect!

Included in this incredible collection which is exclusive to QVC in this configuration are the following products:

New Launch Celebration Foundation Illumination 9g

Celebration Foundation Illumination

Celebration Foundation was IT Cosmetics first UK launch foundation over three years ago. For those of you that prefer the ease of a powder foundation, Celebration Foundation is a full coverage, talc free, anti-ageing formula. The anti-ageing aspects of this foundation including Hydrolyzed Collagen, Hyaluronic Spheres, Antioxidants, Rose, Silk and Aloe, enable this formulation to blur away imperfections, pores and fine lines and wrinkles. As regular readers of my blog will know I am not usually a fan of powders to be honest, I tend to find that my dry skin doesn’t usually react well to them and I end up looking caked and dehydrated. Celebration Foundation Illumination offers me an easy, flawless coverage with a candlelight glow. I always make sure my skin is well moisturised, primed and dry before applying any foundation, but especially a powder foundation, as if your skin is not primed before hand it can end up looking very dry.

I must admit the coverage on this is fantastic and is very quick and easy to apply. It does come with the softest, most gorgeous synthetic brush which is perfect at stippling and blending this foundation to achieve the desired look.
If you can bear to mess up the beautiful IT Cosmetics logo in the powder, swirl your brush in the compact and give a little tap. Gently buff in sweeping motions all over the face until you achieve the coverage and “Lit from within” look that you want. The pigment is spot on and coverage is brilliant. It does give a surprisingly airbrushed look to my skin and also blurs my pores. I think this would also be great for an oily t-zone too or to use over an existing cream foundation as it adapts really well to skin tone and just smoothes everything out. If you are a powder foundation lover, then this is a really great product. I enjoy wearing it, but will admit to still preferring the CC Cream foundation from IT Cosmetics, which is my favourite ever! Celebration Foundation is available in 5 shades Fair, Light, Medium, Tan and Rich.

New Launch Bye Bye UnderEye Illumination 8.0ml

Bye Bye illumination swatch

Bye Bye Undereye is the award winning, best selling, globally iconic, full coverage, waterproof concealer from IT Cosmetics.  Guess what? They have only gone and illuminated it – oh hell to the yes!! This new version of the iconic classic contains everything that we know and love but with a little more…. something something!
Containing Collagen, Vitamin C and Vitamin K not only will this product conceal any dark areas, age spots, redness, pigmentation and blemishes, it will also hydrate the skin and brighten as it does so. The amazing thing about Bye Bye Under Eye is that as it sets it does not wrinkle, crack or crease into dry areas of the skin. My top tip would also be to make sure your skin, including your under eye area is always well moisturised and primed. Any make up on a very dry/dehydrated skin has to work so much harder so, before you apply your base, always make sure your skin is prepped and primed.

Bye Bye illumination swatch

Having been trialling this new version of a favourite, I can categorically say that this makes me look so wide awake, in fact, so much so, people have commented on how well I look. It literally banishes my dark under eye circles in a way that NO OTHER CONCEALER HAS BEEN ABLE TO! The illumination this adds to the skin is on another level. It has an almost pink hue, or perhaps it just perfectly colour matches to my undertone, but what ever happens, I think I have just found my new best friend. You only need a tiny amount of this product as it is highly pigmented and a little goes a long way. Give the tube a shake and gentle roll between your hands, then squeeze a little dot out and blend with a brush or your fingers. This really is one of the creamiest, most easy to apply concealers that I have ever used. It glides on like a dream – feeling tacky at first which is great to fill in my fine lines- and then blends beautifully. Now, with this illuminated version, i do not take this too far down onto my cheeks as it can show up my pores, so i concentrate soley on the half moon under my eyes. Lasts all day on my dehydrated under eye area and gives a beautifully, bright dewy look. In Love!!!

Brow Power Universal Brow Pencil in Universal Taupe

IT Cosmetics Brow Power

Now, it’s no secret that I am a lazy brow girl, and I know it sometimes shows. However, in being a lazy brow girl I have finally grown into my big bushy brows and become somewhat fashionable! If it can’t happen at 44 then when can it eh? I tweeze, I use a spoolie and I apply brow gel but on a normal day, that’s as far as my brow game goes (don’t Judge) Then three years ago I tried Brow Power and I absolutely love it. The spoolie attached on the end is small and has super close, tight bristles (that I love) that brush through the brow perfectly, pushing product through the brows and combing them out.

brow power spoolie 2
It is a lovely creamy pencil that blends in easily, allows you to apply the pressure you want, to achieve your perfect shade and lasts all day. The oval tip is great for both thick or thin brows allowing you to fill them in and create your perfect, natural looking brow. This award winning, iconic Brow Power comes in universal taupe and is retractable so no need for a sharpener. I don’t use it everyday, because i am lazy, but it is one of the few brow products that i enjoy.

Vitality Lip Flush Stain in Soft Je Ne Sais Quoi

Vitality Lip Flush Stain Je Ne Sais Quos

I have so many of these lip flush shades as they are so comfortable and easy to wear. They are super hydrating and as they are also infused with a stain, they offer that glossy look and feel but with the longevity of a natural looking base.  Thanks to the clever “Doe foot” brush on the end, this lip flush moulds around the lips really well and is easy to apply.

Vitality lip swatch

The Vitality Lip Flush Stain feels beautiful on the lips and thanks to the ingredients such as Collagen, Hyaluronic Acid, Peptides, Plum Oil, Cherry Oil, Shea Butter, Avocado Oil, Argan Oil and Jojoba , it is also great at hiding lines and wrinkles on the lips and keeping the lips soft, moisturised and supple. The Je Ne Sais Quois shade is a very pretty pink that just adds a pop of pretty ballerina slipper pink.

The collection also comes with THE softest, synthetic double ended brush which is perfect for both your foundation and concealer.

Back to you Beauty before and after tsv feb


All in all this is a great top up collection. Perfect for anyone to add more IT Cosmetics products to their existing make up regime or to try them out for the first time. I adore the range and have been using them  long before they launched on QVCUK, at least 6-7 years, so believe me when I say I am a huge fan. As you can see from the above photo (sorry I wasn’t looking front on in the after, I was rushing to go on holiday) the coverage over my pigmentation and my dark circles is wonderful.

This collection is available for one day only on Saturday 23rd February 2019,  whilst stocks last. I am not sure of the price yet but it will be incredible value. When it becomes available you can purchase this collection HERE. You can purchase the items individually by clicking on them.

Have you tried IT Cosmetics before? Which are your favourite products? I would love to hear from you, do leave me a comment below.




  1. Kristina
    February 20, 2019 / 12:45 pm

    Looks fab, I absolutely love It cosmetics. The brushes alone are fantastic. What shade are you in Sharon xxx

  2. Francesca
    February 20, 2019 / 1:03 pm

    Love the blog Sharon thank you. I tried i.t. cosmetics for the first time when they had the tsv with the illuminating cc foundation and palette about a year ago. I love it. Never tried the celebration foundations and this illuminating one looks fab would you stick to the same colour you are in i.t.s cc foundations? I m really looking forward to trying the brow pencil too as have heard its great. Thanjs again for a fab blog always love reading.francesca xx

  3. February 20, 2019 / 1:29 pm

    These look great, I’d be tempted by the foundation powder just to see what it’s like

  4. Lucy
    February 20, 2019 / 1:52 pm

    Love love love iT. This is a great set and an absolute no brainer for me to try the illuminating versions following your glowing report. I saw on Insta that you were in love with a new concealer and I was hoping it was this one. You look fab and just so naturally flawless in the after pic. xxx Lucy xxx

  5. Erin
    February 21, 2019 / 11:00 pm

    Oooo this set is so nice! I am loving it cosmetics at the moment too – such a good brand!

    Erin || MakeErinOver

    • backtoyoubeauty
      March 5, 2019 / 11:49 am

      Which are your favourite products? x

  6. February 22, 2019 / 8:32 am

    That brush looks amazing!

    • backtoyoubeauty
      March 5, 2019 / 11:48 am

      All of their brushes are super soft, you easily become addicted haha

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